Same awesome team. More incredible ideas. Spiffy new look!
When we launched CITIZENS AND COLLABORATORS in 2015, our goal was to build a company where the spirit of collaboration & the desire to create incredible things were at the forefront of everything we did. Happily, we succeeded. Five years later we are immensely proud of our wide-ranging portfolio of projects, the clients we’ve had the pleasure of working with and the amazing community of creatives we’ve been lucky enough to surround ourselves with. Flash forward to 2020 and things are, well, different… and these strange times have compelled us to examine who we are as a company, what matters most and where we want to go.
We challenged ourselves to think & dream completely outside our box. But oftentimes we’d cast aside really cool ideas by reminding ourselves, “nah, that’s not what we do." Until we realized a simple yet obvious truth, it’s not what we don’t do – it’s what we haven’t done yet. And that was the beginning of a bold new direction, igniting within us a renewed passion for our work and the freedom to try new things
So, what does that mean? Our core services remain – from graphics & branding, to interior spaces & experiential design – we are still your trusted partner in the creation of amazing spaces, identities and experiences. But we’re also going to challenge ourselves to act on other ideas that we may have previously dismissed. Projects that excite us creatively, feel true to who we are, provide opportunities to work with people we admire, or just give us the opportunity to put something good into the world.
Along with that new objective, we felt we needed to change up our name to reflect who we are now and what we want our company to symbolize. Something fresher, lighter, suggesting big ideas, innovation and energy while keeping alive the essence of CITIZENS AND COLLABORATORS. In the spirit of evolution, we opted for something that, for us, is an ethos, a place, an inspiration and a reminder to keep answering in the affirmative when we find ourselves asking, “wouldn’t it be cool if we could…”.
Allow us to reintroduce ourselves. We are Coolab. And we can’t wait to collaborate with you!